Waferclick is a semantic layer for Google Ads.
It reads the meaning and intent behind search queries, ad copy, and landing page content, rather than optimising on keyword match type alone. Its strategies self-heal: when an account's performance degrades against its stated goal, the system adjusts the strategy itself, rather than surfacing an alert for a human to act on.
This is a pre-build concept. No accounts have run on it yet, and no results exist to show.
Effectiveness, then efficiency
The optimisation sequence is fixed. Waferchip designed Waferclick to establish one thing before the other.
A1 — effectiveness
First, is the account achieving the outcome it exists for. Nothing else is optimised until this is established.
A2 — efficiency
Once effectiveness is established, the system reduces cost or effort to sustain that outcome at scale.
What a design partner is
A design partner is an early collaborator, not a customer. They run a real Google Ads account on the early system, give direct feedback on where the strategy logic is wrong, and help shape what the product becomes before it's finished.
You give
- Access to a real Google Ads account
- Time for regular feedback sessions
- Candid feedback on where the strategy logic is wrong
You get
- Early access to the system as it's built
- Direct influence on the roadmap
- No cost during the partnership period
Who this is for
- Runs an active Google Ads account, not a dormant or test one
- Has a team member able to give direct, regular feedback
- Partner criteria beyond this are still being finalised